Constructing the Capital of Peace: Changing Branding Strategies for Istanbul’s Eyüp Quarter
This article analyzes how the Justice and Development Party (AKP)-led local municipality changed branding strategies for Istanbul’s Eyüp quarter since its predecessor took office in 1994. Portraying itself as the savior of Eyüp’s heritage and Eyüp as the symbol of a larger imagined Islamic-Ottoman c...
|Published in:||Middle East - Topics & Arguments|
|Online Access:||PDF Full Text|
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