Constructing the Capital of Peace: Changing Branding Strategies for Istanbul’s Eyüp Quarter

This article analyzes how the Justice and Development Party (AKP)-led local municipality changed branding strategies for Istanbul’s Eyüp quarter since its predecessor took office in 1994. Portraying itself as the savior of Eyüp’s heritage and Eyüp as the symbol of a larger imagined Islamic-Ottoman c...

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Bibliographic Details
Published in:Middle East - Topics & Arguments
Main Author: Roelcke, Annegret
Format: Journal Articles
Published: Philipps-Universität Marburg 2019
Online Access:PDF Full Text
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