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IKEA Effect vs. Trophy Effect – An Experimental Comparison

mer’s valuation of the product. These phenomena are called the IKEA and the trophy effect. We test both of them separately as well as combined and find that the trophy winner effect looms larger than the IKEA effect for inexpensive items, in our case paper planes. For more expensive products, in our...

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Published in:MAGKS - Joint Discussion Paper Series in Economics (Band 37-2020)
Main Authors: Bühren, Christoph, Pleßner, Marco
Format: Article
Language:English
Published: Philipps-Universität Marburg 2020
Subjects:
valuation
competition
failure
labor
effort
Wirtschaft
achievement
Economics
Online Access:PDF Full Text
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Call Number: urn:nbn:de:hebis:04-es2024-06638
Publication Date: 2024-01-19
Downloads: 11 (2025), 46 (2024)
License: https://creativecommons.org/publicdomain/mark/1.0
Access URL: https://archiv.ub.uni-marburg.de/es/2024/0663
https://doi.org/10.17192/es2024.0663

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