Entry deterrence due to brand proliferation: Empirical evidence from the German interurban bus industry

In 2016, the largest operator in the German interurban bus industry, Flixbus, acquired its major rival, Postbus. We study the effects of that takeover using route-level data covering more than 6,000 routes. We find that Flixbus, on average, provided a lower frequency of bus rides and slightly decrea...

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Bibliographic Details

Published in:	MAGKS - Joint Discussion Paper Series in Economics (Band 31-2017)
Main Authors:	de Haas, Samuel, Herold, Daniel, Schäfer, Jan Thomas
Format:	Article
Language:	English
Published:	Philipps-Universität Marburg 2017
Subjects:	Takeover Competition Entry Deterrence Wirtschaft Brand Proliferation Interurban Bus Services Economics
Online Access:	PDF Full Text
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