0500 Oau 1100 2019 2050 ##0##urn:nbn:de:hebis:04-ep0003-2019-230-79373 2051 ##0##10.17192/meta.2019.12.7937 3000 Aly, Hend 4000 Royal Dream: City Branding and Saudi Arabia’s NEOM 4085 ##0##=s MB=u https://archiv.ub.uni-marburg.de/ep/0003/2019/230/7937=x H 5584 Corporatization 5584 New City 5584 Urban Development 5584 Creative 5584 NEOM 5584 Saudi Arabia 5584 Branding