Dokument
| Titel: | Determinants of Individual Sustainable Investment Behavior – A Framed Field Experiment |
| Autor: | Gutsche, Gunnar |
| Weitere Verfasser: | Wetzel, Heike; Ziegler, Andreas |
| Veröffentlicht: | 2020 |
| URI: | https://archiv.ub.uni-marburg.de/es/2024/0659 |
| DOI: | https://doi.org/10.17192/es2024.0659 |
| ISSN: | 1867-3678 |
| DDC: | 330 Wirtschaft |
| Publikationsdatum: | 2024-01-19 |
| Lizenz: | https://creativecommons.org/publicdomain/mark/1.0 |
| Schlagwörter: |
|---|
| framed field experiment, individual investors, Sustainable investments, determinants, revealed preferences |
Summary:
This paper employs a new empirical approach for eliciting preferences for and determinants of sustainable investments at the individual investor level. We examine data from an incentivized framed field experiment that was part of a representative survey among financial decision mak-ers in German households. The analysis reveals strong preferences for sustainable funds. These preferences are especially driven by non-pecuniary factors such as financial literacy, environ-mental values, and social norms. Interestingly, economic preferences or the Big Five personal-ity traits are only of minor relevance. Our results provide useful implications for the discussion on how to mobilize individual investors for sustainable development.
 | Das Dokument ist im Internet frei zugänglich - Hinweise zu den Nutzungsrechten |