Titel:The Value of User-Specific Information for Two-Sided Matchmakers
Autor:Brühn, Tim
Weitere Verfasser:Götz, Georg; Meinusch, Annette
Veröffentlicht:2014
URI:https://archiv.ub.uni-marburg.de/es/2024/0349
DOI: https://doi.org/10.17192/es2024.0349
ISSN: 1867-3678
DDC:330 Wirtschaft
Publikationsdatum:2024-01-12
Lizenz:https://creativecommons.org/publicdomain/mark/1.0

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Summary:
This article analyzes the incentives of a monopolistic matchmaker to generate user-specific information. By merging two-sided market modeling with two-sided matching, we derive a micro-foundation of cross-side externalities as a function of the number of potential matches and the accuracy level of user-specific information. Incentives to make fixed investments in identification technologies are determined by two effects that work in opposing directions: Whereas economies of scale work in favor of platforms with large customer bases, expected improvements to match quality are more significant for small-scale platforms.


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