Innovation, Bestsellers and Digitization – Where to Find the Needle in the Haystack?
We empirically analyze the role of e-Commerce and brick-and-mortar retailers in discovering new bestsellers in the book market, using the German market as an example. Using an AR(1)-Process, we find that when a title becomes a bestseller sales increase in e-Commerce and decrease in brick- and-mortar...
Furkejuvvon:
Publikašuvnnas: | MAGKS - Joint Discussion Paper Series in Economics (Band 12-2020) |
---|---|
Váldodahkkit: | , , , |
Materiálatiipa: | Artihkal |
Giella: | eaŋgalasgiella |
Almmustuhtton: |
Philipps-Universität Marburg
2020
|
Fáttát: | |
Liŋkkat: | PDF-ollesdeaksta |
Fáddágilkorat: |
Lasit fáddágilkoriid
Eai fáddágilkorat, Lasit vuosttaš fáddágilkora!
|
MAGKS - Joint Discussion Paper Series in Economics