Innovation, Bestsellers and Digitization – Where to Find the Needle in the Haystack?
We empirically analyze the role of e-Commerce and brick-and-mortar retailers in discovering new bestsellers in the book market, using the German market as an example. Using an AR(1)-Process, we find that when a title becomes a bestseller sales increase in e-Commerce and decrease in brick- and-mortar...
Gespeichert in:
发表在: | MAGKS - Joint Discussion Paper Series in Economics (Band 12-2020) |
---|---|
Autoren: | , , , |
格式: | 文件 |
语言: | 英语 |
出版: |
Philipps-Universität Marburg
2020
|
主题: | |
在线阅读: | PDF-Volltext |
标签: |
添加标签
没有标签, 成为第一个标记此记录!
|
No citations were found for this record.